Arby's ad is in bad taste
Arby's newest television ad is using an implied sexual message to sell its sandwiches. In the opening scene, a man is lying on a bed surrounded by candles, with romantic music playing in the background. The viewer is led to believe a sex scene is about to occur.
However, his wife enters with an Arby's food tray. She's dressed in an Arby's uniform, as sultry music plays in the background.
The man sees the food, and then the Arby's logo pops up over his head with a "boinggg." Its purpose is to simulate an erection. The man replies, "Me likie!"
Watch the ad.
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Let Arby's know there are better ways to sell their product than to sink to the level of sexual innuendos.
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Many of you have done this, and it is very helpful.
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